Why use social media?

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Social media sites became invaluable tools in education, marketing, and communication, for the University of Cumbria, your personal brand, and your future employer(s). Social media plays a crucial role in every student’s life. Tutors and students may be connected to every other and may observe the use of those platforms for the advantage of their learning and teaching.

Instant online discussions
Social media is that the go-to medium for people to interact. Current staff and students, prospective staff and students, alumni, stakeholders, and therefore the wider community can all communicate with like-minded individuals and have their questions answered, make friends and network.

Relationships
The University, and its staff, can use social media to attach to students, prospective students, researchers, and other organizations, but at its heart, social media is about creating relationships with people such as you.

Low cost
It is a really cost-effective communication medium and is sometimes free for the end-user. Not only are you able to use it to speak, but it’s also a superb promotional tool for things like events, new courses, and research advances.

Connect at any time
Social networking never sleeps. you may not get a second reply from someone local at 3 am GMT, but most social networking sites aren’t restricted by geography and there’s often someone to speak to from the international community. Otherwise, you can post an issue and wait until daylight.

Branding
Many people are increasingly spending an excellent deal of their time on social networking sites. Social media should be seen as a wide-reaching tool to succeed in an enormous audience than getting your name, the university’s name out there on the net, within the way we elect, is incredibly important.

The more presence we’ve on social media sites, the upper our ratings become in online search results. This makes it increasingly important that we present ourselves in a very positive light.