Social networks offer an easy, fast, and not very expensive way to promote video games.
Planning a social media strategy
You have to know what you want to achieve with social networks. Then you must define well who you are addressing. You have to take into account the age range, sex, demographic location, social level, and cultural level. The audience for an adult science fiction shooter is not the same as a puzzle game for casual gamers.
Investigate your competition on social networks, what content they offer, how much their followers interact, what time they publish their posts, etc. Collect all that information and analyze it calmly.
Spend some time thinking about how to structure your content by category. You can’t just talk about your Pet master free spins. Aside from just offering free spins, you have to offer interesting content and gaming information for your customers. You can talk about [….]